I'm Margot
Profile
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I'm an NYC based graphic designer with a strong foundation in the fashion and beauty space, known for blending strategic insight with elevated, forward-looking design. From email flows and web design to video editing, print and investor decks that have raised significant funds, I bring a sharp eye for detail and a deep understanding of brand storytelling across digital and physical touchpoints. I'm passionate about maintaining the highest standards of visual consistency, and thrive in fast-paced, evolving environments where clear communication, adaptability, and thoughtful execution matter. With a positive, solution-oriented mindset, I approach every project as an opportunity to create meaningful, impactful work.
Caastle, Senior Designer
Fashion Rental | NYC | 2022- Present
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Strategize, develop and execute designs for web, email flows, print assets, meta paid ads and banners for rental programs of brands such as All Saints, Scotch & Soda and Vince.
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Engage closely with marketing, copywriting, photo art direction, and UX teams to ensure cohesive and impactful campaigns.
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Refresh assets and templates to maintain brand relevance.
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Participate in new client implementation meetings and collaboration
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Optimize processes and maintain high level of organization of all creative files.
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Created overall aesthetic of social media and emails for in-house influencer initiatives.
Studio Barot, Co-founder + Creative Manager
Design Agency | NYC | 2019-2024
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Brand strategy and content creation: high-impact campaigns,emails, GIFs, illustrations, animations, video editing, web design and UX strategy, investor decks, presentations, and print media.
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Managed client relationships with a focus on transparency and communication. Aligned design strategies with marketing objectives to support brand growth.
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Notable clients: Madam Taussaud, Anheuser-Busch and Love Inc. Magazine
LOLI Beauty, Creative Manager
Sustainable Food-Grade Beauty Startup | NYC | 2016-2019
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First employee hired; built and managed a 3-person design team.
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Led packaging design development alongside the founder,overseeing the full lifecycle from ideation to production.
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Worked directly with UX team for site implementation in Shopify.
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Designed all investor presentations resulting in substantial funding
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Directed and managed all photoshoots and model casting, notably for QVC, aligning model selection and display design with our brand aesthetic. Retouching and Video editing.
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Created, planned and posted social media content and copy.
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Provided digital and in-person customer service, achieved highest sales among all staff members for in-person events and pop-ups.
Notable Experience:
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Interior and graphic designer for Mario Batali and Joe Bastianich
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Fashion closets at Teen Vogue and Nylon Magazine
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Assistant art director for Madeline Weinrib
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Graphic Designer for Chopard
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Graphic Designer for Uniqlo
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Graphic Designer for Skyn Iceland
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PR Assistant at Clarins
Collage artist | Professional personal shopping & closet organization
Professional floral design | Type 1 Diabetes activist
Figma | Shopify | Photoshop | Illustrator | Indesign | Premiere | Klaviyo | Mailchimp
GSuite | Canva
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Email - margot.silverstein@gmail.com
Tel - 917-232-7662